The 100-day countdown launch for the 2026 China Brand Export Expo was held, themed "100 Days of Dream Building, Brands Going Global."
Brand Alliance Chairman Wang Yong stated the expo aims to integrate domestic and international resources, building a comprehensive platform for product display, business negotiation, policy consultation, and digital empowerment.
The expo will form a "one in, one out" complementary pattern with the Shanghai CIIE, leveraging Hainan Free Trade Port policies to address core pain points in customer acquisition, compliance, and global communication.
Hainan Commerce Department interpreted support policies for foreign trade, exhibitions, and cross-border investment. Multiple brand enterprise representatives delivered speeches on export paths.
Multiple institutions signed strategic cooperation agreements during the launch event.